What's The Story, Morning Glory? is one of the opening rounds in Never Mind the Buzzcocks. The round debuted on the first episode of series 25. Each team is shown a video clip of an artist and given three props. They are then asked what is the story that connects them. One point for a correct answer.
The first time the game was played, Noel Fielding's team were shown a clip of Paul McCartney and given piles of cash, a waxwork head and a tramp. The correct answer is the story of a tramp who returned a missing waxwork head of Paul McCarney to Madame Tussauds after unknowingly using it as a pillow. The aformentioned homeless man was given a £2000 reward.